Look for this new Vendor Verification Logo coming soon to a market near you!
The Vendor Verification logo is your assurance that the Alberta Farmers’ Market Association has verified that what growers are selling is produced on their farms, producers are creating their value-added products and artisans are creating their unique arts and crafts here in Alberta. Customers then know, they’re buying directly from the producer – and are doing their part to ensure the future of local agriculture and the local economy.
The Vendor Verification program certifies farmers’ market vendors selling products in three categories:
Primary Food Producers
These are the classic items most people expect to find at a farmers’ market: fresh, unprocessed fruit, vegetables, cut flowers, plants and nuts, honey, eggs, fresh or frozen meat and fish, herbs and mushrooms are all considered primary products.
Value Added Food Products
Value added products are raw products that have been modified or enhanced. Some examples include fruits made into pies or jams, meats made into jerky, and tomatoes and peppers made into salsa.
Artisan / Craft
Artisan products are made by hand usually in small batches. Some examples include craft items such as knitting, textiles, clothing, as well as photography, pottery, candles, soap, bath and body products, cleaning products and more.
Benefits of Becoming Verified Vendor
Increased shopper confidence knowing they are buying directly from an Albertan Producer and not a reseller.
Differentiates your business to help you stand out.
Detailed profile on the Alberta Farmers’ Market Association website.
Valuable learning resources to help you improve sales at the farmers’ market.
Downloadable marketing materials to display in your stall, on your products, labels, website, and social media.